1. Search for AdOn in the store or use one of the following links: App Store / Play Store
  2. Download AdOn
  3. Open and download the Packadore project (note: this may take a while)
  4. Follow the placement instructions and view the experience



8 concepts

24 brain scans

1000 opinions

Loco Letter
Take Back
White is the new green
Cap Off
Seepje Overview
Cheiro Luxedoos

Why how what



Around one third of the household waste production of the average EU citizen can be attributed to packaging waste. About two third of this packaging waste can be recycled. However, this number greatly differs for different packaging materials, with recycling rates of 75-83% for glass, metal and paper / cardboard, but only 42% for plastics which are often only used once. Especially packaging made out of different materials is hard to recycle. This adds up to over 27 billion kilos of packaging waste per year that is either landfilled or burned in the EU alone.
Packadore is a collective of likeminded packaging industry experts who set out to reduce the environmental impact of the packaging industry and commit to the Sustainable Development Goals of the United Nations. We believe that by designing more enticing packaging solutions, adding value to brands and therefore increasing performance, together we can create new commercial opportunities for investments in sustainability.


We utilise unique tools and employ innovative thinking to help brands identify key occasions to enhance the consumer packaging experience and navigate the circular economy maze. To ensure our design solutions are both practical and achievable, we join forces with our network of passionate industry experts. We work together as an agile team, united by a common objective – to help brands reduce their global footprint.


We work collaboratively to design and implement both desirable and sustainable packaging solutions to help brands create real impact, now and for the future.


Here’s to those who believe that the best way to predict the future is to create it. The curious, the ambitious, the forward thinkers. To those who know that to move a mountain we must first begin by carrying away small stones.

To those who know that small things can have a big impact. To those who question the norm, to those who follow their gut. To the men and women of action. We are united in our goals. We are stronger together.

Packadore collective



Vrijdag Premium Printing


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